Book Promotion Ideas #1: Amazon Giveaway

When you’re trying to build an audience, you sometimes have to get creative with your book promotion ideas. From time to time, I’ll be posting a new, interesting, and/or effective book promotion idea that I’ve come across (or tried myself, in some cases).

This first book promotion idea intrigued me because I didn’t even know it was an option. Did you know Amazon gives you the option of setting up giveaways as promotional tools?

Neither did I, but it’s an interesting concept, isn’t it? In terms of books, there is a catch – you have to give away physical products. Ebooks don’t qualify. There’s also a cost – you have to pay for however many prizes you’re giving away and the associated shipping.

That said, having a physical copy of your book is a good idea for several reasons, not the least of which is that it improves the perceived value of your ebook. You can use Amazon’s CreateSpace┬áto create the physical copy of your book. And being able to give away copies of your book as an incentive to get on your mailing list? That could prove invaluable.

Have you tried giveaways of your book yet (Amazon or otherwise)? How did it work out for you?

Building an Audience for Your Book on Tablo

If you’re a new author who is publishing your first book, you’ve probably noticed that you’re at a distinct disadvantage. Authors who have published more books, even just one more, are much more likely to have an audience eager for their next release. If you’re on your first book, odds are you still have to build up that audience.

It’s kind of like that old conundrum when trying to find a job. All the jobs available are labeled “experience required,” but how do you get experience if you can’t get a job in the first place? How do you build an audience of readers if you don’t have anyone buying your book to find out if they like it?

One solution to this issue for authors is a relatively new site called Tablo. Continue reading “Building an Audience for Your Book on Tablo”